Meet the Franchisee: Atlantic City New Jersey’s Randy Giandonato and Rick Kromer

  1. Why did you decide to join Beef Jerky Outlet? Randy and I came into BJO after Randy went into the Richmond, Virginia store and fell in love AC Boyswith it. Randy has always been a huge Beef Jerky fan so the idea of having a store was a dream come true.
  2. What makes Beef Jerky Outlet such a great franchise opportunity? The BJO model fits really well into what we were looking for in a business. Reasonable buy in. Long term product shelf life. Simple biz plan with favorable margins.
  3. Any big plans for the future of your store? We are fortunate that we have a lot of different events happening in AC so there is always something going on to bring people in. We have always planned on adding additional stores but we want to wait till this store is running smoothly before we add more locations.
  4. What is the weirdest question you have received from a customer? We get our fair share of strange questions from people asking if we have vegetarian beef jerky to customers asking if the gummy bears are jerky.
  5. What question do you receive the most from your customers? Most popular questions are of course: Which ones are your favorite and what’s the most popular? People ask what the “most exotic” that we have. One day I’ll get around to setting up a mock Platypus and Unicorn jerky display just for kicks.

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